ice age – A Design Story

A WEEKLY DESIGN STORY – ice age : A very effective little brochure that is capable of raising awareness about global warming and sustainability. Designed by Changzhi Lee, it is folded up like an iceberg and, as you go on unfolding its pages, you ‘melt the ice’ and destroy the polar bears’ habitat.

Great things happen when people come together.
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Through experiential learning and gamification, whether in-person or virtually, my projects create opportunities for audiences to immerse themselves in the organizations and brands they love. Whether it is a team-building game designed for ten, a transformation workshop for fifty, or an opening ceremony staged in a stadium filled with thousands, every touch point is a catalyst for storytelling, community building, and human connection.

Changzi Lee

Other than A DESIGN STORY – Ice Age, you can see the rest of the work at his portfolio site.

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